For years, talking about startups in Italy felt a bit like telling the same story over and over again. Plenty of talent. Not enough capital. Ambition that often had to leave the country to find oxygen.
After the dot-com bubble, venture capital slowed down, then almost disappeared. Startups still existed, but scaling them was hard. The ecosystem produced few outliers, not momentum. If you wanted to build something truly global, the default advice was simple: "move". "You can't do it from Italy".
And yet, something interesting happens when a story is repeated for long enough... People eventually get tired of it.